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about sce
Key value proposition

We build to inspire

Corporate Mission

Creating smart living to help
seize happiness


Corporate Vision

Building a century-long corporate legacy
Leading the creation of a better lifestyle


Core Values

Customer-oriented – Strive for customers’ satisfaction and trust

Persistence – Devoted to create values

Simplicity and Self-discipline – Simplicity brings ultimate wisdom; self-discipline grants the greatest freedom

Embrace Change– Dare to change,self breakthrough,continuous iteration

SCE Spirit

Craftsmanship – A customer orientated spirit, serve with heart and dedication
Strive to Thrive - A self-motivated attitude, diligence with spontaneous drive to excel
Innovation – Redefine today by anticipating tomorrow
Collaboration – To create synergy, accomplish reciprocal altruism

SCE Principles
Principle of Strategy – Redefine today by tomorrows

The key to Strategy - Trade-off

Principle of Management – People first

The key to Management - Insight into human nature

Principle of Operation – Find the right path despite the challenge

The key to Operation - Maintain proper accounts

Principle of Risk Control – Reverence to survive

The key to Risk Control - Reverence

Cultural journal
Junzhi FutureSCE Dream
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